Differences between Marketing and Advertising

General | 2007

Marketing and Advertising, although they sound similar but in reality they are not. Advertising is only a part of the bigger game called Marketing. Marketing encompasses complete conceptualization of a brand right from research to designing to advertising to sale. Advertising, on the other hand...

Differences between Marketing and Advertising

General | 2007

Marketing and Advertising, although they sound similar but in reality they are not. Advertising is only a part of the bigger game called Marketing. Marketing encompasses complete conceptualization of a brand right from research to designing to advertising to sale. Advertising, on the other...

Creating a Corporate Image

General | 2007

For any corporation it is very important to create a distinct image in the market. This is known as Corporate Image which distinguishes the corporation from its competitors and provides a picture of it to the general public. It depicts the principles, beliefs, productivity of the company. This...

Attributes of a Successful Selling Strategy

General | 2007

The first attribute of a successful selling strategy is a website that provides information about the products and the service they are providing. The advantage of that is we can sell those products and services online. Selling is a talent to be cultivated. It requires a lot of understanding to...

Anonymous Visitor Marketing

General | 2007

Anonymous visitor marketing or anonymous user marketing is nothing but changing the content of the website according to the taste of the visitor and thus making the information more relevant. Some kind of data is attached with each user known as metadata or supplemental data that is similar to...

Affiliate Marketing

General | 2007

ffiliate Marketing is a derivative of Internet marketing where the advertisement publisher gets paid for every customer or sales provided by him. Affiliate marketing is the basic for all other Internet marketing strategies. In this type of marketing, affiliate management companies,...

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